It's no secret that Koreans focus on creating flawless, youthful-looking skin and a natural, dewy complexion. That's why their make-up is also minimalist - the main accent is on a dewy, glowing complexion, lightly highlighted (often sheer and glossy) lips, natural-looking lashes and slightly defined eyebrows. The cosmetics range includes a good selection of BB creams, the popular cushion foundations, lip tints, glosses and other favourites. If you're dreaming of creating a fresh look, read on for a look at popular Korean cosmetics.
Why choose Korean cosmetics?
There are several reasons why people choose to buy Korean make-up:
- Quality and innovation: Korean make-up brands are renowned for their quality and innovative solutions. They do not shy away from investing in research and development, resulting in high quality products that apply the latest trends in skincare and cosmetics.
- Benefits for the skin: Korean make-up products often not only visually improve the appearance of the skin, but also provide lasting benefits. Many products contain ingredients that have moisturising, nourishing and brightening properties and help to improve the condition of the skin over time.
- Natural and youthful: Koreans focus on a natural and youthful look - accentuating facial features rather than masking them, resulting in a more subtle and refreshed appearance. Thus, the products themselves are made to create a subtle and fresh look.
- Diversity and affordability: Korean make-up brands offer a wide range of products to suit different skin tones, textures and needs. In addition, compared to some high-end international brands, they tend to be well priced, making them accessible to a wider range of consumers. It is also important to note that Korean cosmetic products are available online!
- Packaging and design: Korean decorative cosmetics are often known for their cute and stylish packaging. Attention to detail and visually appealing designs make them popular not only for personal use, but also as a great choice for gifts.
Which tools to choose?
There are two main aspects to choosing make-up cosmetics - skin type/problems and the image you want to create. The skin type should, of course, be the basis for make-up, liquid and loose powders. Also according to the skin type, one can choose products such as blush, bronzers, etc. For example, if you have dry skin, it is recommended to choose liquid products or those that leave a 'wet' make-up effect. If you have combination/problem skin, then it is recommended that you choose products that are more concealing and use a base before make-up to smooth out the texture of the skin, so that rashes and enlarged pores are less visible when you apply foundation. For very oily skin, it is recommended to choose a mattifying product, and after the foundation has been applied, a mineral powder can be used to set the foundation in place. This will make the make-up last longer and reduce shine.
Products such as mascara, brow pencil, shadows, lipsticks/glosses, etc., should be chosen according to the look you want to create. Mascaras that define and lightly highlight the lashes, lipsticks that give a soft tint, shadows in light colours are perfect for a fresh and summery look. For a summer look, bright coloured eyeliners will definitely add a touch of playfulness and energy. For an evening look, go for more bold products, darker shadows, brighter lipsticks, in which case matt lipsticks are perfect as they have better staying power.
It is important to stress that all the tips are very general, so first of all, follow the rule that says "what looks best on me is what suits me". Quality cosmetics, individually selected according to a person's features, character, skin type and problems, will definitely give a flawless look!